Colors are brighter and more optimistic. The resignation of consumers is that, “We’re stuck in this recession conundrum for who knows how long, so let’s at least brighten our lives with some feel-good colors.”
There will be more pairings of traditional decor with exciting colors that add a dash of unexpected fun, freedom, and happiness. Technology will permit an expansion of our color experience with new techniques for layering and texturing.
Neutrals have more personality, sending an open invitation to lots of color and pattern pops. Blue and greens area oriented toward natural landscapes…skies, mountains, lakes, forests.
Blue also is a deep spiritual blue, which has global appeal and a Made-In-America feel.
Green is going in two directions: a deep herbaceous green that is nature’s neutral, and a ’70s retro-green–both bright, healing and clean.
Red will have a vintage influence that resonates in many cultures.
Pink is seen as a grown-up hue that works in menswear as well as home interiors.
Orange is a high-energy color that bridges the red-orange gap. It’s a free-spirited accent color.
Yellow trends toward a lighter chameleon color with a green cast.
Purple possesses both masculine and feminine appeal and bridges the markets from youth to luxury goods. Boyz-n-Berry is Color Marketing Group’s Color of the Year.
Brown is a weathered, yellowed brown that’s classic and comforting. Visualize worn saddles and boots.
Gray also has two directions: a soft, complex neutral gray, and a deep mineral, industrial gray with depth and personality.
This is the first of four sidebars in this article by Jill Sands, CMG, author of “The Trend Forecaster” newsletter.












